Book a call w/ Harsh (Founder @ Minute Creative)
Want Help To You Grow Your Business?
Get Started
harsh makwana ceo/founder of minute creativeA team of minute creative sitting around a laptop.
view Project

Unlisted Assets

Unlisted Assets is a leading platforms that makes it easy to buy, sell, and investigate unlisted shares in India. It does this by using technology and intelligence to create a seamless transactional experience.

UX Strategy
UX Design
Website Design
Fintech
No items found.
No items found.
No items found.
No items found.

The Challenge

Unlisted Assets is one of the first few platforms that makes it possible to trade unlisted shares online; these are typically only available in offline markets.

Since the landing page would serve as a trader's initial point of contact with our platform, it was crucial that we persuade visitors to register in order to boost conversions!


How We Did It

We employed our tried-and-tested process, which enabled us to be effective in reaching KPIs that would meet our goals, to complete all of the aforementioned project objectives. For the landing page, both the strategy and the design were under our purview.

Getting started!

To determine the FinTech industry benchmark, we carried out extensive research that included competitor analysis. It involved researching websites like Kraken, SBI NRI, and Robinhood. It enabled us to make more informed decisions about the UX (information architecture, navigation system, etc.) and UI (illustrations, animations, micro-interactions).

The Good Part

Wireframes were created during the ideation stage. Our goals and industry best practices guided the choices we made regarding information architecture and general layout. Building trust with our clients was crucial to persuading them to switch to our platform and bring their unlisted trades.

Making It Real

How We Increased Conversions!

The order in which sections appear on the landing page affects the user's perception of the product. Thus, it was crucial that we carefully select and arrange our information.

CREDITS
Megha Nagar (Official Partner at Minute Creative)
work while at Confetti Design Studio
Website
Next Steps

Book a call w/ Harsh (Founder @ Minute Creative)

Want Help To You Grow Your Business?

Book a Call

They Love Us

Proven track record of delivering outstanding products that meet the needs of the users, as well as the business goals of the company. Their ideas played a pivotal role in launching our product in record time.”

“They have set a new standard for us on how to work with creative professionals. Their loyalty first lies to their client's brand, emotions, and situations, and then to their frameworks and techniques.”

namit oberoy founder of sidebar advisory and indian legal tech

Namit Oberoy

Founder, Sidebar Advisory

“Minute Creative team has a proven track record of delivering outstanding products that meet the needs of the users, as well as the business goals of the company. Their ideas played a pivotal role in launching our product in record time.”

hridesh kapur cto of stockpe

Hridesh Kapur

CTO, StockPe

“We couldn't be happier with the quality of the final deliverables. It's reassuring to work with a team that not only understands our requirements but also supports us in making tough decisions.”

arun srinivsan founder of slarity

Arun Srinivasan

Founder, Slarity

“From the initial ideation stage to the final product, the team was involved in every step. The attention to detail was exceptional, and the final product exceeded our expectations.”

suvam sahoo founder of knox

Suvam Sahoo

Founder, Knox

“The Minute Creative team is full of super creative, organised, good communicators with high analytical skills and they have always over-delivered.”

artjona agolli project manager at indian legal tech

Artjona Agolli

Project Manager, Indian Legal Tech

View More Work

No items found.

Tell Us About Your Requirements

Drop an enquiry below and we will get back to you within 24 hours!

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.