view Project
Press
‘Enter’
for a clarity call
Established
2024
Employees
2-10
Industry
Education
Partnership
2024

1. Introduction

Meet SalesTiger Exclusive Community For Ambitious Sales Professionals

SalesTiger is India’s exclusive community for ambitious sales professionals ready to stand out, grow faster, and connect with industry insiders. To make it real, they needed a complete, trust-first brand to secure legal registration, attract the right members, and launch without friction.

1. Premium Positioning

Own a clear, credible market presence.

2. Fast Validation

Get registered and trademarked without delays.

3. Trust by Design

Look credible and trustworthy from day one.

4. Future-Proof

Scale easily across digital and offline channels.

2. The Stakes

Why It Mattered No Brand, No Business

Without a real identity, SalesTiger couldn’t legally register its company, delaying everything from investor talks to hiring. Worse, launching half-baked risked losing trust in a new, untapped market.

1. No Legal Foundation

A brand is needed for name protection.

2. Delayed Website

Couldn’t launch site without core visuals.

3. Trust at Risk

A generic brand would fail to stand out.

4. Speed Critical

Every week loss meant lost revenue potential.

3. The Challenge

What Could Have Gone Wrong — How We Made Sure It Didn’t

Branding from scratch often drags on with endless edits and vague feedback. We built tight guardrails to move fast, stay sharp, and avoid waste.

1. Aligned Early

Nailed audience and positioning in days, not weeks.

2. Visual North Star

Brand sliders and archetypes kept every design decision on track.

3. Single Decision-Maker

Cut approval delays and second-guessing.

4. Battle-Tested Assets

Designed to work in real-world channels, not just decks.

4. The Strategy

The Identity Framework™ — Fast, Light, and Trustproof

We used our Identity Framework™ to build SalesTiger’s brand with zero confusion and zero wasted time. It’s our proven method for turning rough ideas into a confident, scalable identity — fast.

1. Discover & Align

Ran deep-dive calls and persona workshops to lock audience insights.

2. Define the Core

Used brand sliders and archetypes to shape tone and attitude.

3. Design & Test

Explored multiple logo and visual directions, iterated quickly with faster loops.

4. Deliver to Scale

Delivered a complete brand book and assets built for real-world roll-out — website, pitch decks, social, and more.

5.The Execution

How We Made It Real — Fast Sprints, Zero Misses

Planning is nothing without execution. We broke the work into tight, weekly sprints, checked progress daily, and left zero room for delays or rework.

1. Weekly Drops

Delivered brand elements in clear phases, no last-minute rush.

2. Daily Syncs

Kept decisions moving with short async check-ins, no bloated calls.

3. Owner Sign-Offs

One decision-maker approved each phase fast, with no committee drift.

4. Real-World Tests

Checked all visuals in real contexts: social posts, pitch slides, website mocks.

6. The Results

The Outcomes — Proof It Worked at Scale

In just 30 days, SalesTiger went from zero to a fully registered, credible brand, removing legal barriers and providing the team with everything they needed to launch with confidence.

1. Registered & Protected

Company name and trademark cleared. No more legal delays.

2. Complete Brand System

Delivered a logo suite, color palette, typography, and usage rules, all documented in a brand book.

3. Launch-Ready Toolkit

Visual assets built for real use: website, pitch decks, social posts.

7. Future Roadmap

Next Steps — Viral Growth, Deeper Impact

With a trusted brand in place, SalesTiger is now focused on launching its exclusive community and scaling trust at a rapid pace. The next quarters are all about turning this identity into real traction and industry recognition.

1. Launch & Build Awareness

Roll out social channels and start building the first member waitlist.

2. Grow & Engage

Kick off marketing campaigns and host the first invite-only networking event.

3. Refine & Scale

Measure sign-ups and engagement, optimise messaging, and expand perks through partnerships.

Book a call w/ Harsh (Founder @ Minute Creative)

Want Us To Help You Scale Your Agency?

More Case Studies

SalesTiger Website

Website

SalesTiger Landing Page

Landing Page
Like what you see?
Let’s discuss your project