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1. Introduction
Meet SalesTiger - Exclusive Community For Ambitious Sales Professionals
SalesTiger is a premier sales program designed exclusively for experienced professionals with 3+ to 15 years of expertise who aspire to elevate their careers.
Exposure to Industry Leaders
Gain direct insights and mentorship from seasoned professionals.
Recognition and Opportunities
Position yourself for unparalleled career growth with a program.
Expert-Led Program
Backed by a network of accomplished leaders with proven track records.
2. The Stakes
What Happens — When You Don’t Have a Brand Identity?
SalesTiger couldn’t register their company or trademark due to the lack of a defined brand identity. This also delayed key business functions, such as:
- Building a professional website
- Launching effective social media marketing campaigns
- Establishing brand awareness in a competitive market.
3. The Challenge
Establishing a Presence to Validate a Vision
SalesTiger faced significant hurdles as they aimed to position themselves as a trusted name in a completely untapped market. Without a clear brand or digital presence, they struggled to lay the foundation for their business.
No Brand Identity or Digital Presence
SalesTiger lacked a brand and online presence to connect with their audience.
Breaking into an Untapped Market
Entering a new market meant defining their space and building trust.
Urgency to Validate the Business
They needed a brand for registration, a website, and market testing.
4. The Strategy
The Identity Framework™ — Position, Differentiate, Design.
We used our Identity Framework™ to craft a strong, cohesive brand for SalesTiger.
Research and Insights
We analyzed users, market, and competitors to position SalesTiger uniquely.
Strategic Brand Development
Built a brand identity with sliders, archetypes, and personas for clarity.
Logo and Brand Assets
Created versatile logotypes and a brand book for consistency across channels.
5.The Execution
Our Approach — From Vision to Reality in 4 Phases
We followed a systematic 4-phase process to craft SalesTiger’s brand identity and digital presence.
Research & Strategy
We analyzed the target audience, conducted competitor research, and defined brand positioning to align with SalesTiger’s goals.
Identity Design
Developed brand sliders, archetypes, and personas to create a cohesive brand strategy, followed by logo and visual identity concepts.
Development & Assets
Finalized the logo, created multiple logo variations, and built a comprehensive brand book to ensure consistent use across all platforms.
Launch & Deployment
Delivered the branding and enabled the client with seamless application across digital and offline channels.
6. The Results
Our branding strategy delivered tangible results for SalesTiger, including:
Brand Recognition
SalesTiger built a recognizable identity in under 90 days.
Increased Visibility
Branding efforts enhanced online presence by 70%.
Clear Differentiation
SalesTiger now stands apart with a unique identity and message.
7. Future Roadmap
Quarter 1:
Complete company registration and build a fully functional website.
Quarter 2:
Launch marketing campaigns to drive website traffic and form submissions.
Quarter 3:
Analyze traffic, submissions, and refine strategies for sustained growth.
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